Our story
About us
WHO WE ARE
Vera Bella Enterprises Limited Company (VBELC)
Vera Bella Enterprises Limited Company (VBELC) is a university spin-off company established in October 2020 in the Science City of Muñoz, Nueva Ecija, Philippines. The company commercializes innovative, science-based food products developed from years of research at Central Luzon State University.
VBELC is best known for its flagship brand, Daerrys Tilapia Ice Cream and Cookies, an award-winning functional food innovation that transforms tilapia into highly acceptable, protein-rich desserts through a proprietary technology that removes the fishy smell and aftertaste commonly associated with fish-based products.
Vision
"To innovate farmers' harvests
into world-class products."
To become a globally recognized leader in sustainable and inclusive food innovation by transforming local agricultural resources into world-class products that improve nutrition, empower communities, and create lasting social impact.
Mission
Vera Bella aims to develop innovative, value-added food products using locally sourced agricultural commodities. At its core, it aims to improve the livelihood of farmers, fisherfolk, women, and rural communities by fostering inclusive entrepreneurship that uplifts and empowers. Through the promotion of sustainable aquaculture and food innovation, the company incorporates science and technology commercialization to drive long-term impact. Ultimately, it strives to provide consumers with nutritious and highly acceptable food products that balance health, sustainability, and palatability.
WHY ARE WE HERE?
the problems we face:
OUR RESPONSE
Making Fish More Acceptable and Enjoyable for Children and Non-fish Consumers
Through science-based food innovation, Vera Bella aims to:
- improve fish acceptability among children
- promote protein-rich nutrition
- support sustainable aquaculture
- create livelihood opportunities
- transform how communities view fish-based products.
Real - World Impact
FROM RESEARCH TO
Vera Bella Enterprises Limited Company is a science-based food innovation MSME established to commercialize sustainable aquaculture-derived food technologies developed through research and innovation initiatives at Central Luzon State University (CLSU), Philippines.
The company transforms low-value tilapia into innovative, nutritious, and commercially viable food products designed to improve consumer acceptance of fish-based nutrition while strengthening inclusive local food systems.
By transforming tilapia into nutritious, value-added desserts, the company creates a new market opportunity that increases consumer acceptance while generating inclusive livelihood opportunities across the aquaculture value chain.